Join GE

2016 Done while employed at Laboratory Group

Overview

GE wanted us to create a solution for an easier and more efficient recruitment tool. We came up with an online quiz based recruitment tool that highlights the divisions of GE and also provides a way to find what’s your most likely fit within GE’s many divisions. 

The Future

We wanted to create a career page that works a bit differently than anything before. We wanted candidates to look ahead and think about the future. But not just their own, but the future of the industries as well. We wanted to invite everyone to be a part of this new path forward.

The website featured an exploration part, where we introduced GE and it’s many branches with their own landing pages, some cool facts and the open positions.

Since there was a lot of open positions, we wanted to help candidates find their future as well. That’s where the Quiz came in handy.

LANDING PAGE

OUR FAVOURITE PART: THE BRANCH EXPLORER

EACH OF THE BRANCHES GOT IT'S OWN LANDING PAGE

The Quiz

Our solution featured an interactive, short quiz, that provided a different way of searching for a job. The idea was to create a more personal journey for our jobseekers that asked them vague, but telling questions. We used a simple neural-network-like algorhythm to value each of the answers and come up with the best fitting result.

QUIZ LAYOUT

BASED ON THE ANSWERS, WE GAVE THEMTHE BEST FITTING PATH FORWARD

THEY COULD ALSO JUST BROWSE ALL OPEN POSITIONS

AND APPLY FOR ANY OF THEM